Dobbies wins trio of awards at Chelsea Flower Show
Garden centre chain Dobbies has been honoured with three awards at the RHS Chelsea Flower Show.
These include the RHS Sustainable Garden Product of the Year Award, the new RHS Assessors’ Award for Retail Innovation, and a five star rating for its trade stand for the third year running.
The stand features a wildlife living wall packed with hardy ferns and plants for pollinators. It also includes a wildflower meadow roof, patio herb garden, lemons and grapefruit, and a range of other container plants.
Dobbies chief executive Graeme Jenkins said: “It’s fantastic that our ‘green sanctuary’ themed stand has been awarded five stars after our team, suppliers and partners worked so hard to bring our vision to life. We’ve had a really positive response from people visiting and it’s been great to shine a light on our commitment to sustainability.
“We are delighted that our John Innes peat-free compost range has been recognised by the RHS’ judges. We began developing our own-brand product in 2018 and are now championing our 100% peat free status in 2022 as we only sell peat-free bagged composts.
“It was also an honour to receive the RHS Assessors’ Award for Retail Innovation, in its first year.”
The company’s brand ambassador and This Morning presenter Daisy Payne will be hosting a special episode of the Dobbies podcast live from Chelsea together with Marcus Eyles, Dobbies’ horticultural director.
Dobbies’ stand features contributions from suppliers such as Evergreen, Westland, Capi, elho, Contemporary Fencing, Carbon Gold, Harrowden Turf, Ergrownomics, Hozelock, EverGreen Landscapes, Burgon & Ball, Lava Lite, Gardena, Twool, Felco, Coco & Coir, Bradstone, Growing Revolution, The Little Botanical, Floreac, Farplants, Allensmore, Woodlands, BASF and Artmetal.
