The Body Shop to unveil new Battersea Power Station store
The Body Shop will be unveiling its new workshop store in London’s Battersea Power Station when the scheme launches tomorrow.
In addition to showcasing the brand’s naturally inspired cosmetic and toiletry products, the shop has been designed with a community focus and includes an area where people can discover and be inspired by The Body Shop’s activist roots and environmental and social campaigns.
Battersea Power Station is The Body Shop’s 38th workshop store of this kind in the UK and a further 20 are due to be refitted and launched by 2023. The shops are designed with the environment in mind with 90% of in-store fixture materials sustainably sourced.
The shop also features a state-of-the-art refill station.
Maddie Smith, managing director UK & Ireland at The Body Shop, said: “Our new Battersea store showcases the best of The Body Shop’s brand values, and marks a significant investment in bringing these to our customers through a physical store presence.
“We want people to get talking, get inspired and get active in our spaces. We want our customers to have fun playing with our products but also have conversations about issues that affect them, helping us campaign to progress equality.”
