Tesco tackle plastic waste with Loop
Tesco has launched a new initiative across 10 stores that will enable customers to buy a wide range of food, drink, household and beauty products in reusable and durable packaging.
In partnership with global reusable packaging platform, Loop, customers will be able to buy products in reusable packaging that can be returned to store when finished so it can be cleaned, refilled and used again.
The new reusable range of 88 products will include some of the UK’s biggest and most popular brands, including Persil, Fever-Tree, Carex, Tetley Tea and BrewDog. Tesco has included 35 own brand essentials in the range, such as pasta, rice, oil and sugar, with even more products set to be added to the range throughout the year.
Customers wishing to opt for reusable packaging simply visit the Loop fixture in the store and add the products they want into their trolley as a part of their shop. The Loop range comes ready prefilled in the perfect container for that product, so there’s no need for customers to bring their own containers or refill themselves.
The impact of switching just three items of the weekly shop could be enormous: if customers in the 10 stores switched their recyclable tomato ketchup, cola and washing up liquid bottles to the reusable Heinz Tomato Ketchup, Coca-Cola and Ecover alternatives, the packaging would be used and reused more than two and a half million times a year.
Ken Murphy, Tesco Group CEO, said: “We are determined to tackle plastic waste and one of the ways we can help is by improving reuse options available to customers. Bringing Loop to our stores is a significant milestone in this journey. With 88 everyday products available, we’re giving customers a wide range of options and we’ll learn as much as we can from this to inform our future packaging plans.”
The launch of Loop in Tesco stores follows a year-long online pilot, launched in July 2020, that allowed customers to order and return products in reusable packaging to and from their doorstep.
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