Waitrose launches first supermarket range with Rick Stein
Waitrose has teamed up with chef and seafood champion Rick Stein to launch his first supermarket food range.
Due to land on Waitrose shelves and online on 7 October, the collection features nine restaurant quality dishes made with responsibly sourced British fish and seafood.
Subscribe to TRBStein said: “In the new range with Waitrose, we’ve focused on fish you can feel confident about – thoughtfully sourced, full of flavour, and something to be enjoyed at home without any fuss.
“There’s a real sense of the British coast running through it, particularly Cornwall where it all began for me, but also the influence of the many places I’ve travelled and the flavours I’ve come to love along the way. For me, it’s always been about keeping things simple – great fish, good ingredients, and letting them speak for themselves.”
The new range also brings some culinary innovation to Waitrose shelves with a series of market firsts. Featuring en papillote packaging, the Hake and Scottish Loch Trout dishes steam-cook in the pack, while the Panko White Fish Gratin offers a fresh take on a traditional fish pie, using panko breadcrumbs instead of mash.
The range also includes a a Monkfish and Whiting Indonesian Curry, Shetland Mussels with XO Sauce and Cornish Sardines
Landing in time for Christmas there will also be three festive additions including British Lobster and Crab Thermidor Shells, Scottish Traditionally Smoked Salmon, and British Lobster and Crab Thermidor En Croute.
Paul Gamble, senior development chef at Waitrose, said: “Rick’s passion for seafood is legendary, and our goal was to capture that signature restaurant magic while making it completely effortless for our food loving customers to cook at home.
“We’ve focused on showcasing the absolute best of responsibly sourced British fish. We’ve paired delicate flavours like Scottish Loch Trout with rich brown butter and British samphire, and given classic white fish an unexpected twist with miso and lemon béchamel.
“Whether you’re an avid home cook or intimidated by preparing fish, these dishes deliver incredible, restaurant-quality results every single time.”
