Record breaking week for ebay uk
More than 5 million shoppers logged onto eBay.co.uk yesterday, in what has been a record breaking week for the online marketplace in the lead up to ‘Super Sunday’.
Sales on the UK site’s busiest shopping day of the year were up 18% on the same day last year, with shoppers snapping up nearly 1.4 million gifts in just one day. With consumers avoiding the freezing temperatures and the stress of busy high-street crowds, this accounted for 17 gifts being purchased every second.
Clothing, shoes and accessories made up eight out of the top 10 most popular items bought yesterday. DVDs maintained its top spot from last year as the favourite gift to purchase on ‘Super Sunday, with women’s shoes in second spot and CDs in third.
eBay sellers played their part in the UK’s export-led recovery, with international sales up 11% on 2009.
Jody Ford, Director at eBay UK commented,”The festive spirit has well and truly arrived! Online shopping continues to go from strength to strength as people look for choice and value from the comfort of their own homes and it’s encouraging to see sales up so considerably, despite the tough economic climate. We tend to see a sharp rise in sales on the first Sunday in December as people start to think about their Christmas shopping list, although this year’s cold snap has clearly led to even more people choosing to shop without the hassle of the high-street.”
The Retail Bulletin is organising their 2nd Multichannel Summit, to be held in London February 2nd 2011. The event is sponsored by k3 retail and will look at how retailers can maximize profits, market share and loyalty through cost effective, seamless, integrated multichannel strategies.
If you would like to attend as either a delegate or Networking Partner, go to www.retailbulletinconferences.com/multichannel2011
