Not On The High Street launches ‘Celebrate Christmas’ campaign
Online marketplace Not On The High Street has officially launched its Christmas marketing campaign with a new advert and other initiatives going live across its owned channels.
Created by New Commercial Arts, ‘Celebrate Christmas’ aims to highlight the “small gifts that go a long way” and showcase the wide range of products available through Not On The High Street. The campaign has launched on BVOD, YouTube, and social channels
It follows the company’s recent re-brand campaign, ‘Celebrate Life’, which focused on gifting for “all of life’s moments”, such as birthdays, milestone events and dinner parties.
Lorna Brown, brand and creative director at Not On The High Street said: “We are delighted to launch our ‘Celebrate Christmas’ campaign, a follow-on from Not On The High Street’s recent re-brand campaign which celebrates the different people in our lives and the moments that matter. We know value for money is going to be more important than ever this festive season and we want to help our customers by offering a wide range of inspiring, unique gifts to suit every budget, all made by the UK’s best small businesses”.
A number of other initiatives will also roll out across wider channels, including online, PR and social media as part of this year’s Christmas campaign.
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