Morrisons to hire 180 professional florists

Morrisons is to hire an extra 180 fully-qualified florists this autumn after research found that flowers have been the UK’s most popular purchase during lockdown.

The move is part of plans to install a further 60 florist stations in the supermarket’s stores to take the total to over 100.

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In a statement, Morrisons highlighted recent Google data that shows that online searches for flowers climbed by 277% during lockdown. The supermarket is currently selling over four million flower stems every week with blooms sourced from its own 17.5 acre flower site.

The florist stations will offer a handmade-to-order bouquet service that will allow customers to choose from 75 different stem varieties. Bouquets will be prepared whilst customers do their weekly shop.

Jane Watson, flowers manager at Morrisons, said: “We work with some of the best growers in the world and have some of the best stems. So we wanted to have the best florists in store to make bouquets for our customers. It’s been a difficult year for the flower industry, and we hope this also provides good job prospects for florists looking for work.”

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