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Currys to give 50 of its largest stores a makeover

Electricals retailer Currys has announced that 50 of its largest stores are to undergo a makeover. This will include the introduction of new categories, seasonal showcases,… View Article

ELECTRICALS AND TECH NEWS

Currys to give 50 of its largest stores a makeover

Electricals retailer Currys has announced that 50 of its largest stores are to undergo a makeover.

This will include the introduction of new categories, seasonal showcases, and a refresh of its megastores’ entrance spaces.

New categories will include health and beauty, pet tech, portable power and fitness while seasonal ranges will include BBQs and gardening equipment, back-to-school tech and supplies, and new gifting ranges and services.

Vicky Bennion, Currys head of new and growth categories, said: “We couldn’t be more excited to get these products into the hands of both our customers and colleagues.

“It’s great that customers can go in stores, test drive the tech, and also speak to our capable and committed colleagues to understand our products, better than anyone else.”

Currys has 301 stores across the UK and Ireland. Makeovers have already been completed at its megastores in Swindon, Merry Hill, Brentford and Solihull.

Matthew Speight, Currys director of stores, said: “The investment in these 50 megastores builds on what we’ve already achieved this year so far, and I can’t wait to hear the feedback from inside and outside of the business on the new categories and seasonal items.

“I continue to be blown away by the incredible teams around the business who work tirelessly to make such milestones a reality for our customers.”

Currys has also recently announced that it is reimagining 65 store layouts as it looks to make its mid-size superstores more navigable.  This means that 115 stores will receive an investment this year.

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