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Be More Geek joins line-up at Sunderland’s The Bridges

Be More Geek, a fast growing chain that caters for fans of movies, TV shows and anime, has chosen Sunderland’s The Bridges for the opening of… View Article

GENERAL MERCHANDISE

Be More Geek joins line-up at Sunderland’s The Bridges

Be More Geek, a fast growing chain that caters for fans of movies, TV shows and anime, has chosen Sunderland’s The Bridges for the opening of its fourth store.

The shop will offer a range of merchandise, collectables, costumes and homeware in a unit next to Smiggle and Bodycare.

Be More Geek managing director James Gee believes the success of the company is down to customer loyalty and brand awareness. He added: “We have also developed excellent relationships with a number of different suppliers, fine tuning our stock offering and concentrating on licenses that our customers love, such as horror, anime and Funko POPs to name a few.”

The Sunderland store will also feature one of the company’s signature murals from North East artist Creative Ginger.

Looking ahead, Gee said: “We have an exciting three year growth plan, have bolstered our head office team and have upgraded our systems.  We have also moved into a new purpose-built head office all with the aim of supporting our expansion plans both inside and outside of the North East.”

Karen Eve, centre director at The Bridges. said: “We are really delighted to have been chosen by Be More Geek and know that they will be extremely popular. They are already a massive regional success story and we are very pleased to be part of their journey.”

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