Sainsbury’s expands Chop Chop cycle delivery service to outside of London
Sainsbury’s is rolling out its Chop Chop bicycle delivery service to 20 cities across the country as it extends the scheme to outside of London for the first time.
The service enables customers to order up to 20 Sainsbury’s products from a range of around 3,000 essential grocery items via the Chop Chop app, and have their shopping delivered from a local Saisnbury’s store.
Once the target of 50 stores is completed, around 3.2 million households will be able to get Sainsbury’s groceries delivered directly to their door within an hour.
Sainsbury’s said the roll-out will help it meet the unprecedented demand for home grocery deliveries during the coronavirus crisis.
Chop Chop has been introduced in Brighton and Bristol this week and next week will be extended to Manchester and Reading. It will also be expanded to include the Greater London locations of Richmond, Morden, Charlton and Harringay.
Sainsbury’s has been rolling the service out across London since the beginning of April and has also piloted making deliveries from closed convenience stores for the first time.
The supermarket has already more than doubled the number of customer orders it can fulfil from participating stores as delivery slots are typically all booked by 10am. By bringing the offering to 50 stores across the country, Sainsbury’s will increase its capacity by a further 400%.
The expansion is part of the supermarket’s plans to grow the total number of online delivery slots for its groceries online service to 600,000 per week
Clodagh Moriarty, chief digital officer at Sainsbury’s said: “We are doing everything we can to feed the nation and offer our customers quick, convenient and safe ways to get their groceries. Demand for home grocery deliveries has never been higher and we have been receiving great feedback for Chop Chop, with customers really valuing the speed and convenience it brings. By rolling Chop Chop out to 50 stores in 20 cities across the country, even more customers can get what they need delivered to their door.”
