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Naked Wines peak trading in line with guidance

Naked Wines has said trading was in line with guidance in its peak trading period. In the 13 weeks to 29 December 2025, revenue declined by… View Article

FOOD AND DRINK NEWS UK

Naked Wines peak trading in line with guidance

Naked Wines has said trading was in line with guidance in its peak trading period.

In the 13 weeks to 29 December 2025, revenue declined by 19% year-on-year at constant currency as the online retailer focused on its strategy of recalibrating around a profitable core.

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While repeat sales fell by 16% in the period, average order value increased by 5%.  Revenue per member was also up, rising by 1% at constant currency.

Rodrigo Maza, Naked Wines chief executive, said: “Peak season trading has been pleasing, reflecting the hard work by all our teams to deliver for customers and the focus on our unique customer proposition.

“We continue to make good progress against our strategic KPIs and remain committed to delivering shareholder value.

“Current trading is in line with guidance, and we look forward to providing a more detailed update in our full year trading update at the end of April.”

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