Lidl launches £1 Planet Plate recipes with chef Miguel Barclay
Lidl GB has collaborated with budget chef Miguel Barclay, creator of the bestselling One Pound Meals series, to launch seven new £1 Planet Plate recipes.
The supermarket said the recipes have been inspired by the Planetary Health Diet, a guide developed by scientists to help a growing population eat well in a way that supports the health of both people and the planet.
Subscribe to TRBUsing simple ingredients available in Lidl stores, the recipes are designed to help shoppers incorporate more vegetables, wholegrains, beans and pulses into everyday meals.
Recipes include meals such as Chicken Kra Pow & Cauliflower Rice, Beef & Lentil Hotpot, Creamy Leek, Courgette & Bean Cassoulet, and Charred Sweetcorn & Sliced Pork Ramen.
Richard Bourns, chief commercial officer at Lidl GB, said: “Our research shows people want to make healthier and more sustainable choices for the planet, but often affordability stands in the way.
“At Lidl GB, we’re breaking down those barriers by proving that market leading value can go hand-in-hand with making foods encouraged by the Planetary Health Diet more affordable and accessible.
“We’re supporting this ambition through year-round promotions, rewards and initiatives designed to make balanced choices more affordable.”
Lidl has also launched Wellness Wednesdays this summer, which is a new weekly initiative through Lidl Plus offering 10% off products from the supermarket’s Live Well range every Wednesday.
