Iceland Foods doubles its presence in Ireland with Dunnes
Iceland Foods has doubled its number of store-within-a-store concepts in Ireland through its partnership with Dunnes Stores.
Four new Iceland concessions have opened in Dunnes Stores in the last two months in Ennis, Charlestown, Clondalkin and Marshes.
The new additions have taken the total number of Iceland concessions within Dunnes Stores to eight. Each concession offers over 200 Iceland products, including own brand and a selection of products from Slimming World, Harry Ramsden’s, TGI Friday’s, and Myprotein.
Iceland currently supplies frozen products to more than 70 Dunnes Stores across Ireland.
Justin Addison, international and partnerships director at Iceland Foods said: “We’re excited to announce that we’re doubling the number of concessions in Ireland by bolstering our partnership with Dunnes.
Subscribe to TRB“Through opening another four, we’re making Iceland products more accessible for Irish customers so they can enjoy our incredible deals across everyday essentials and exclusive brands.
“Our partnership with Dunnes is vital to expanding Iceland’s presence beyond UK borders. With both retailers sharing similar values and goals, we’re committed to growing this partnership well into the future.”
