Asda introduces two new staff benefits as it confirms retail pay rates for 2024
Asda has launched two new colleague benefits for its 150,000 staff members.
Care Concierge, managed by Legal & General, will offer expert assistance regarding later-life care for staff’s loved ones, while the Mortgage Advice Bureau will provide guidance for colleagues looking to make a property purchase or remortgage.
The new additions will complement Asda’s existing package of resources that support staff’s health and wellness outside of the workplace. These include round-the-clock access to a private GP service, unlimited mental health support, and flexible wage services.
Asda has also announced that its proposal to increase retail pay rates for store staff from £11.11 to £12.04 per hour has been accepted by colleagues following a ballot by Usdaw members. This represents a £150 million investment in staff pay by the supermarket this year.
The rates will initially increase from £11.11 to £11.44 on 1 April to meet National Minimum Wage requirements, followed by a further rise to £12.04 on 1 July. Rates for colleagues at stores inside the M25 will rise to £13.21 per hour.
Hayley Tatum, chief people and corporate affairs officer at Asda, said: “We have made a record investment in pay this year to recognise the great work our colleagues do serving customers every day and we are delighted that our proposal has been accepted.
“We also understand that supporting our colleagues goes beyond pay and the workplace, which is why we continue to explore new benefits for colleagues to provide support for their and their families health and wellbeing.”
