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Seasalt appoints new chief financial officer

Lifestyle fashion brand Seasalt has appointed Louise Couch as its new chief financial officer. Reporting to Seasalt’s chief executive Paul Hayes, Couch will also be a… View Article

FASHION RETAIL NEWS UK

Seasalt appoints new chief financial officer

Lifestyle fashion brand Seasalt has appointed Louise Couch as its new chief financial officer.

Reporting to Seasalt’s chief executive Paul Hayes, Couch will also be a board member and will be responsible for business strategy, financial decisions, and the company’s ongoing international expansion.

Commenting on her new role, she said: “I’m delighted to have joined Seasalt as chief financial officer and am looking forward to working with Paul Hayes and the team to deliver the next stages of growth for this incredible brand.”

Couch previously worked as senior director at Peloton Interactive and, prior to that, held senior roles at Morgan Stanley where she had a focus on consumer, retail and ecommerce companies across EMEA.

Hayes said: “I am delighted to welcome Louise to Seasalt. Her appointment marks a significant strengthening of our leadership team.

“He extensive knowledge and experience, particularly in international markets, will be invaluable as we continue to develop our long-term strategy to support our growth ambitions.”

Seasalt has also recently announced that it has become a certified B Corp, achieving a score of 100.2 compared to a sector benchmark of 80.7, in recognition of its founding values and approach to doing business.

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