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René Caovilla opens pop-up boutique in Shanghai

Luxury Italian footwear brand René Caovilla is continuing its expansion into China with the opening of a new pop-up boutique in Shanghai’s Plaza 66. The move… View Article

FASHION

René Caovilla opens pop-up boutique in Shanghai

Luxury Italian footwear brand René Caovilla is continuing its expansion into China with the opening of a new pop-up boutique in Shanghai’s Plaza 66.

The move follows the brand’s launch of flagship online shop on Alibaba’s Tmall and the opening of a standalone store at SKP Beijing.

Designed by Italian architects M2atelier, the pop-up aims to create an immersive and indulgent experience for Chinese customers and features luxurious seating and walls decorated with hand-painted wallpaper.

The store offers more than 10 styles of shoe and boot designs that have all been given a new twist to appeal to the local market.

Founded by Edoardo Caovilla in Venice, Maison René Caovilla has been making shoes for over eight decades.

 

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