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Primark to open first stores in Texas

Primark is continuing its expansion in the US by signing leases for its first stores in Texas. The new shops in at La Plaza Mall in… View Article

FASHION RETAIL NEWS UK

Primark to open first stores in Texas

Primark is continuing its expansion in the US by signing leases for its first stores in Texas.

The new shops in at La Plaza Mall in McAllen and Cielo Vista Mall in El Paso will each span over 37,000 square feet and offer a mix of fashion, homeware and beauty items.

Kevin Tulip, president of Primark US, said: “As we work towards our goal of opening 60 stores in the US by 2026, the southern US shows great promise for Primark. Recognizing the potential in this new market, we couldn’t be more excited to announce our plans for La Plaza and Cielo Vista Mall shoppers.

“Our offerings continue to resonate strongly with US customers, and this expansion will bring the affordable fashion, beauty, and accessories that families love to a completely new region. We can’t wait for Texans to experience ‘Primania’ firsthand.”

To support its growth across southern states like Texas, Primark will also be opening a new distribution centre in Jacksonville, Florida.

Jerod Dinkin, head of real estate at Primark, added: “We’ve seen great success as we’ve continued Primark’s US growth southward, even expanding our store footprint at Sawgrass Mills in Florida due to demand.

“We knew as we continued expansion that Texas was the right market for us, considering the population size and demographic, shopper behaviour, and recognising the state’s strong mall presence. We anticipate Primark will thrive in Texas.”

 

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