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Missguided teams up with Icelolly to launch Missguided Vacays

Missguided has teamed up with the Icelolly holiday comparison and deals website to launch Missguided Vacays. The new offering aims to help the fashion retailer’s customers… View Article

FASHION RETAIL NEWS UK

Missguided teams up with Icelolly to launch Missguided Vacays

Missguided has teamed up with the Icelolly holiday comparison and deals website to launch Missguided Vacays.

The new offering aims to help the fashion retailer’s customers save on millions of holidays from the UK’s leading travel companies.

The site enables customers to search, sort and filter package, city break or hotel-only holidays featuring real time pricing and live availability from holiday and cruise providers such as TUI, Jet2holidays, On the Beach, Love Holidays, Princess Cruises, Royal Caribbean and more.

Nicola McGee, head of performance marketing at Missguided, said: “We’re incredibly excited about the partnership with Icelolly and see it as a natural synergy between two core verticals that resonate with our core customer. It’s been great collaborating with another Northern firm to bring this project to life.”

All packages available on the site are covered by ATOL.

Nick Bamber, marketing director at Missguided, added: “Working with Icelolly has been incredible. From day one, both companies shared not only a passion for their customers, but also a strong entrepreneurship culture that enabled us to get this project off the ground. We are super excited to see how much further this partnership can go.”

 

 

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