THE RETAIL BULLETIN - The home of retail news
20 years serving the retail industry
Home Page
News Categories
Christmas Ads
Commentary
Department Stores
Electricals & Technology
Entertainment
Fashion
Food & Drink
General Merchandise
Grocery
Health & Beauty
Home & DIY
Interviews
Property
Retail News
Retail Solutions
Shopping Centres, High Streets & Retail Parks
Sports & Leisure
Retail Events
Retail HR 2022
THE Retail Conference 2022
Retail Women In Leadership 2022
Digital Transformation Strategy 2022 Part 2
Upcoming Retail Events
Past Retail Events
Retail Insights
Retail Solutions
Advertise
About
Contact
Subscribe for free
Terms and Policies
Privacy Policy
Merrell launches first UK shop-in-shop in Blacks

Outdoor footwear brand Merrell has teamed up with Blacks to launch its first shop-in shop in the UK. Situated in Blacks’ Leicester store, the shop will… View Article

FASHION

Merrell launches first UK shop-in-shop in Blacks

Outdoor footwear brand Merrell has teamed up with Blacks to launch its first shop-in shop in the UK.

Situated in Blacks’ Leicester store, the shop will stock Merrell’s apparel collection for men and women including jackets, tops, trousers and accessories. The move marks the first time that Merrell’s clothing collection has been sold in a British retail space.

Rob Griffiths, vice president and general manager  at Merrell EMEA, said: “The shop in shop in Blacks marks the only place in the country that athletes, experience seekers and outdoor adventurers will be able to physically shop the Merrell apparel collection.

“We’re delighted to be supporting Blacks in what has been an incredibly challenging time for the retail sector and we’re excited to be providing something new and exciting for their customers.”

Jim McNamara, buying director at JD Outdoor, said: “We’re excited by this opportunity to provide Merrell with a platform to showcase its apparel range for the first time in the UK. There remains no better way to shop outdoor products than in a retail setting.”

 

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News