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Kontoor appoints two co-chief operating officers for Lee and Wrangler

Kontoor Brands has appointed chief operating officers for its Wrangler and Lee brands. Currently global brand president of Lee, Chris Waldeck will become co-chief operating officer… View Article

FASHION

Kontoor appoints two co-chief operating officers for Lee and Wrangler

Kontoor Brands has appointed chief operating officers for its Wrangler and Lee brands.

Currently global brand president of Lee, Chris Waldeck will become co-chief operating officer and global brand president for the brand. In addition to his current duties, he will assume responsibility for Kontoor’s international markets and direct to consumer channels.

Meanwhile Tom Waldron, currently global brand president of Wrangler, will take on the role of co-chief operating officer and global brand president. His new role will see him have greater oversight of the operational side of Wrangler’s business, including product development, innovation and procurement enabling functions.

Scott Baxter, president, chief executive and chair of Kontoor Brands, said: “Since our transition from Horizon 1 to Horizon 2, it has become even more vital for us to align our powerful brands with all critical business functions, and to invest in our talent to lead the way to even greater growth for our business.

“With the completion of our ERP implementation, we now have the tools and processes for the globalisation of our operating model. Now is precisely the right time to elevate and broaden Chris and Tom’s roles, and I look forward to partnering with them in the years to come during this exciting phase of growth.”

 

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