Kering appoints new creative director for Gucci
Kering has appointed Sabato De Sarno as the new creative director of Gucci.
He will present his first runway collection for the brand at September’s Milan Women’s Fashion Week.
Reporting to Gucci president and chief executive Marco Bizzarri, De Sarno will lead Gucci’s design studio which creates styles across the brand’s womenswear, menswear, leather goods, accessories and lifestyle collections.
Raised in Naples, his early career included stints at Prada and Dolce & Gabbana before he joined Valentino in 2009. Since then, he has held positions of increasing responsibility at the fashion house where he is currently fashion director.
Bizzarri said: “I am delighted that Sabato will join Gucci as the house’s new creative director, one of the most influential roles in the luxury industry.
“Having worked with a number of Italy’s most renowned luxury fashion houses, he brings with him a vast and relevant experience.
“I am certain that through Sabato’s deep understanding and appreciation for Gucci’s unique legacy, he will lead our creative teams with a distinctive vision that will help write this exciting next chapter, reinforcing the House’s fashion authority while capitalising on its rich heritage.”
Kering said De Sarno will start in his new position as soon as he has completed “all his obligations” in his current role.
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