Jacamo expands formalwear offering to meet increased demand
Menswear retailer Jacamo is expanding its formalwear offering to meet growing customer demand.
The retailer is adding new third-party brands and a second drop under its exclusive partnership with Savile Row tailor William Hunt.
Subscribe to TRBThe new clothing will include the introduction of formalwear lines from BOSS, Ted Baker and Jack & Jones during March and April 2023.
Each brand has been selected to serve different demographics with Jack & Jones offering suit jackets at £90 and trousers at £50. Meanwhile BOSS and Ted Baker will be part of the premium branded offering, with 50 lines available across both brands.
Jacamo’s second collection with William Hunt includes an exclusive collection of signature suits. The 13 new lines will be available in the retailer’s inclusive range of sizing with suit jacket prices starting at £175, trousers at £75 and waistcoats at £65.
Formalwear sales have been increasing at Jacamo and now account for 13% of the sales mix.
Martin Roberts, head of buying at Jacamo, said: “We’re really excited by the launch of the new third-party brands BOSS, Ted Baker and Jack & Jones this spring which will give Jacamo its most credible formalwear offer in its history.
The art of a great suit starts with the fit, and our fit expertise means we are also truly excited by the launch of our second collection with William Hunt.”
