Cocoon Club hires new chief executive
Cocoon Club, the luxury handbag membership business, has appointed Kate Rand as its new chief executive.
The news comes as the company looks ahead to a significant scaling of its business in the coming year.
Rand has succeeded Ceanne Fernandes-Wong who co-founded Cocoon Club with Matt Heiman in 2019. Heiman is currently chairman of the company.
Rand previously worked as chief operating officer at Threads Styling and prior to that was chief people officer at the business.
With over 1,200 active members, Cocoon has the backing of Kering Ventures which holds a minority stake.
Rand said: “The business model and market opportunities we have ahead of us are extremely compelling, and we are ahead of the curve.
“I am thrilled to be able to take Cocoon on the hyper-growth journey; to be able to provide a way for the luxury brands that we love and admire to stay relevant, reach new consumers, and ultimately be more sustainable is such a strong purpose to be motivated by.”
