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Peanuts and PUMA team up on clothing and footwear collection

Peanuts Worldwide has collaborated with sportswear brand PUMA on a range of footwear, clothing and accessories for adults and children. The range features Charles Schulz characters… View Article

SPORTS & LEISURE

Peanuts and PUMA team up on clothing and footwear collection

Peanuts Worldwide has collaborated with sportswear brand PUMA on a range of footwear, clothing and accessories for adults and children.

The range features Charles Schulz characters Charlie Brown, Snoopy and Woodstock in basketball inspired scenes.

The clothing and accessory items include tees, hoodies, sweatpants, beanies and backpacks for men and women, while the footwear range features Puma’s Future Rider and classic basketball style, the Ralph Sampson.

Meanwhile, the kids’ collection spans hats, backpacks and track suits, as well as footwear styles including the Mirage Mox and Ralph Sampson.

Tara Botwick, senior director, territory management EMEA for Peanuts Worldwide, said: “The PUMA x Peanuts collaboration brings together two iconic and internationally loved brands.  We’re confident both kids and adults will love the sportswear and accessories that mix PUMA’s distinctive styles with eye-catching Peanuts art in a line full of character, imagination and nostalgia.”

The deal was brokered by WildBrain CPLG’s German team.

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