THE RETAIL BULLETIN - The home of retail news
Click here
Home Page
News Categories
Commentary
Department Stores
Electricals and Tech
Entertainment
Fashion
Food and Drink
General Merchandise
Grocery
Health and Beauty
Home and DIY
Interviews
People Matter
Retail Business Strategy
Property
Retail Solutions
Electricals & Technology
Sports and Leisure
Christmas Ads
Shopping Centres, High Streets & Retail Parks
Retail Events
People in Retail Awards 2024
The Future of The High Street 2024
Retail HR Summit
THE Retail Conference
Retail HR North 2025
Upcoming Retail Events
Past Retail Events
Retail Insights
Retail Solutions
Advertise
About
Contact
Subscribe for free
Terms and Policies
Privacy Policy
No tent left behind with Decathlon new Festival Tent Pledge

Decathlon has launched the ‘Festival Tent Pledge’ ahead of festival season to reward customers for not leaving their tent behind – which is one of the… View Article

SPORTS AND LEISURE NEWS

No tent left behind with Decathlon new Festival Tent Pledge

Decathlon has launched the ‘Festival Tent Pledge’ ahead of festival season to reward customers for not leaving their tent behind – which is one of the biggest problems festivals face.

The pledge, part of the No Tent Left Behind campaign, from the world’s biggest sports retailer has been supported by Glastonbury broadcaster Lauren Laverne. The pledge will be rolled out nationwide, allowing customers to return Decathlon’s most popular tent even after using it at a festival. As a reward for not leaving the £29.99 tent behind, Decathlon is guaranteeing a full refund in the form of a gift card.

Around 250,000 tents are left behind at festivals across the UK each year with most going to landfill. The new Pledge will run until 21st July and  guarantees customers their money back when returning the selected tent in good condition to help reduce the amount of waste, and promote sustainable festival fun.

Any customer that has bought the Quechua MH100 Two Person Tent in 2023 – which is Decathlon’s most popular product during festival season, selling thousands last year, can return it in store for a £29.99 gift card. The price of the tent makes it one of the most likely tents to be left behind by festival goers and the cash back initiative hopes to incentivise customers to return the tent after the festival for it to be resold as part of the Second Life range to prolong the lifespan of tents and reducing single use consumption.

Decathlon has also worked with well-known music artist, Jack Teagle, to create in-store artwork that highlights the environmental impacts of leaving a tent behind. The posters will be displayed at all Decathlon stores in the UK during this year’s festival season to remind customers that festival purchases should not be single-use.

Chris Allen, Sustainability Leader at Decathlon UK, comments: “Festival season is one of the busiest periods in our stores because of our wide camping offering. We know single-use tents are an environmental problem, and aim to reduce the amount left behind with our No Tent Left Behind campaign. We’re deeply committed to reducing our environmental impact, and will give a full refund in the form of a gift card on this tent to demonstrate our commitment to encouraging people to bring their tent home.”

Lauren Laverne, Broadcaster, said: “It’s time for us to party responsibly at all festivals this year and show some love to the planet. Decathlon’s ‘No Tent Left Behind’ campaign allows people to enjoy their festival experience in an eco-friendly way – and earn themselves a bit of cash back at the end of it all. Keep the tunes – and tents going, and let’s make a lasting impact, one tent at a time!”

Subscribe For Retail News