THE RETAIL BULLETIN - The home of retail news
HOME
Department Stores
Electricals
Entertainment
Fashion
Food & Drink
General Merchandise
Health & Beauty
Home & DIY
Interviews
Newsletter
Property
Shopping Centres & Retail Parks
Sports & Leisure
RETAIL INSIGHTS
RETAIL SOLUTIONS
Future of Retail Marketing 2020
Omnichannel Transformations 2020
The HR Summit 2020
The Future Of AI in Retail Conference 2020
Omnichannel Futures Conference 2021
The Omnichannel Journey
Optimizing Workforce Management
ABOUT
CONTACT
SUBSCRIBE FOR FREE
Icon Outlet signs up New Balance

ICON Outlet at The O2 has announced that New Balance has signed up to take a 2,700 square foot store. Due to open in October, the… View Article

SHOPPING CENTRES & RETAIL PARKS

Icon Outlet signs up New Balance

ICON Outlet at The O2 has announced that New Balance has signed up to take a 2,700 square foot store.

Due to open in October, the shop will be on the lower level of the scheme and will stock the brand’s full range of footwear for training, walking, hiking and working, as well as shirts, jackets, hoodies, sweatshirts, shorts and sweatpants.

Speaking on behalf of AEG and Crosstree, Marion Dillon, leasing director for ICON Outlet, said: “Activewear is a trend-led category that attracts high volumes of diverse consumers, so we are pleased to announce New Balance is joining our line-up at ICON Outlet alongside top sportswear brands Nike, adidas and Asics. Since launching we have signed a broad range of retailers putting us firmly on the map as the premium London destination in which brands want to be.”

The news follows a series of openings for ICON Outlet by brands such as Nike and Adidas. In addition, Butcher and The Farmer will open its first site in London at the scheme next month.

 

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News