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ASOS expands Face + Body offering
Home & DIY

ASOS expands Face + Body offering

March 24, 2023 by Angela Beevers
ASOS expands Partner Fulfils programme
Home & DIY

ASOS expands Partner Fulfils programme

February 7, 2023 by Angela Beevers
ASOS posts decline in sales
Home & DIY

ASOS posts decline in sales

January 12, 2023 by Angela Beevers
ASOS appoints Google executive to board
Home & DIY

ASOS appoints Google executive to board

December 22, 2022 by Angela Beevers
ASOS appoints Google executive to board

ASOS has strengthened its board with the appointment of Marie Gulin-Merle as a non-executive director. Based in New York, Gulin-Merle currently works as global vice president… View Article

ASOS Company Profile

ASOS is a UK online fashion retailer which was founded in June 2000. It is primarily aimed at young adults and it now has 26.4 million active customers.

Its website sells clothing and merchandise from more than 850 brands which it ships globally to 196 different countries from  fulfilment centres in the UK, US and Europe.

In January 2021, it made a quadruple acquisition of Topshop, Topman, Miss Selfridge and HIIT, and also launched a partnership deal with Lush Cosmetics as part of plans to accelerate growth.

ASOS makes heavy use of influencers and social media for outreach and growth. Its successful social media and advertising campaigns have led to millions of app downloads globally and helped it to acquire nearly 13 million followers on its Instagram account.

ASOS says it is very forward thinking brand and is aiming to be sustainable by reducing emissions, making practices sustainable and using reusable packaging. Some 80% of the energy used for its current operations is renewable and the company is aiming to make this 100% in the near future.

ASOS products and services:

  • Clothing
  • Shoes
  • Accessories
  • Beauty Products
  • It currently releases hundreds of different new products each week.

ASOS are traded on the London Stock Exchange under the abbreviation ASC.

There are some notable substantial shareholders, the largest being Danish company Bestseller A/S which holds 26% of the issued shares.  T. Rowe Price Group holds an additional 12.23%. There is a collection of other investment groups and individuals who hold 3% to 6% of issued shares each.

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