The complete guide to Machine Learning in Retail Demand Forecasting

“…In a 2020 study of North American grocers, 70% of respondents indicated that they could not take all the relevant aspects of a promotion—such as price, promotion type, or in-store display—into consideration when forecasting promotional uplifts. But they wish they could. Here….machine learning can help. Using machine learning-based demand prediction, retailers are able to accurately predict the impact of promotions… .”