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Guide: How conversational platforms are the key to conversions

There’s no escaping it, consumers are social animals that crave human conversations wherever they shop. For too long retailers and brands have been unable to satisfy… View Article

RETAIL SOLUTIONS

Guide: How conversational platforms are the key to conversions

There’s no escaping it, consumers are social animals that crave human conversations wherever they shop. For too long retailers and brands have been unable to satisfy these needs profitably online at scale.

The latest report from conversational commerce specialists iAdvize reveals that over two-thirds of retailers now plan to invest in live messaging to meet this demand, with the most forward-thinking retailers planning to use existing store staff to enrich online conversations.

This follows iAdvize’s finding that nearly three-quarters of shoppers crave the opportunity to interact with a human during their online buying journey.

Download this new iAdvize report now to discover:

  • The retail segments leading the way in conversational commerce
  • How retailers plan to use existing store sales staff to optimise online conversations
  • The growing number of digital tools retailers are investing in to empower store staff.

Download the full report here.

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Omnichannel Futures Conference 2020
Omnichannel Futures Conference 2020
5 February 2020
Cavendish Conference Centre, 22 Duchess Mews, London W1G 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy
Online Conversion Summit 2020
Online Conversion Summit 2020
April 30 2020
The Hallam Conference Centre, London W1W 6JJ
The Retail Bulletin Online Conversion Summit 2020 Partnered by IMRG
Future of Retail Marketing 2020
Future of Retail Marketing 2020
9 June 2020
Hallam Conference Centre, 44 Hallam St, London W1W 6JJ
The Future of Retail Marketing for Customer Engagement
The HR Summit 2020
The HR Summit 2020
1 October 2020
Hallam Conference Centre, London W1W 6JJ
Company values, collaboration with employees and driving a major HR transformation to create a truly omnichannel experience, need to be at the heart of the organisation's culture and brand
AI in Retail Conference 2020
AI in Retail Conference 2020
14 October 2020
Hallam Conference Center, 44 Hallam Street, London W1W 6JJ
CONFERENCE AIMED AT RETAILERS WORKING IN MARKETING, IT, DIGITAL, DATA AND TECHNOLOGY