Aroma-Zone appoints Penny Grivea as managing director UK & Ireland
Penny Grivea, the former Rituals managing director for the UK and Ireland, has taken up a leadership position at French natural beauty brand Aroma-Zone.
In her new position, she has become Aroma-Zone’s managing director UK & Ireland as it prepares to launch in the UK and open its first store later this year.
In a post on LinkedIn, Grivea said: “Aroma-Zone creates high-quality, natural solutions that are accessible to all.
“Our range spans powerful actives, pure botanicals and everyday essentials, helping you create routines that truly work for you. And with deep care for both people and planet, Aroma-Zone is proudly committed to ethical sourcing, sustainable practices and affordability — empowering millions to make conscious choices every day.
Never Miss a Retail Update!“I can’t wait for you to experience it for yourselves when we open our first store later this year – and to help us spread the love. In the meantime, you can start exploring the brand online.”
Grivea is a judge for The Retail Bulletin’s People in Retail Awards and will also be speaking at our Future of the High Street event on 11 June.
