Disney Store to launch pop-up at Westfield White CIty
Disney Store is to launch a pop retail destination at Westfield White City next month.
The limited-time store will offer UK shoppers a further physical opportunity to purchase products from Disney’s parks and stories, including exclusive ranges for the newly released Disney Lilo & Stitch film. It will also offer the full summer shop collection from opening, which includes items such as towels, swimwear and apparel.
Disney said guests visiting the store can expect daily opening ceremonies, immersive in-store designs featuring Tinker Bell, and sculpted icons of favourite Disney characters throughout the space.
Enda Kelly, VP of Disney Store, said: “We look forward to welcoming fans of all ages to step into a world of wonder, play, and magical moments this June.
“Westfield welcomes over 27 million visitors each year at White City and we hope to bring everyone from first-time visitors to our dedicated fans a chance to experience Disney’s magic.”
The launch builds on The Walt Disney Company’s long-standing partnership with Westfield Rise, the in-house retail media agency of Unibail-Rodamco-Westfield, which was recently renewed for another three years.
