THE RETAIL BULLETIN - The home of retail news
Home Page
News Categories
Christmas Ads
Commentary
Department Stores
Electricals & Technology
Entertainment
Fashion
Food & Drink
General Merchandise
Grocery
Health & Beauty
Home & DIY
Interviews
Property
Retail News
Retail Solutions
Shopping Centres, High Streets & Retail Parks
Sports & Leisure
Retail Events
THE Retail Conference 2022
Retail Women In Leadership 2022
Digital Transformation Strategy 2022 Part 2
Omni Channel Futures 2023
Upcoming Retail Events
Past Retail Events
Retail Insights
Retail Solutions
Advertise
About
Contact
Subscribe for free
Terms and Policies
Privacy Policy
Sainsbury’s offers £2.8 million to support pork farmers

Sainsbury’s is supporting struggling pork farmers even further with an additional payment of up to £2.8 million for its pork development group. Working in conjunction with… View Article

FOOD & DRINK

Sainsbury’s offers £2.8 million to support pork farmers

Sainsbury’s is supporting struggling pork farmers even further with an additional payment of up to £2.8 million for its pork development group.

Working in conjunction with its pork farmers, the supermarket has created a pricing mechanism which it says has paid above market price for fresh pork since September 2020. The model was created to help the farmers by reducing market volatility, influencing the standard pig price and benefiting the wider pork sector.

Through the pricing structure, Sainsbury’s has been able to offer additional short-term support through a £2.8 million investment for its pork producers. This will give them the opportunity to align all pigs supplied to Sainsbury’s to a fixed price for a 12-week period.

Gavin Hodgson, Sainsbury’s head of agriculture, aquaculture and horticulture, said: “At Sainsbury’s we really value the relationships we have with our suppliers and believe that through support and collaboration we can uphold flexible, transparent supply chains that are able to navigate instability.

“The pork sector has seen unprecedented cost challenges and we hope that our further investment will provide our producers with security whilst maintaining high levels of animal health and welfare as well as product quality and great value for our customers.”

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

THE NEXT EVENT

See all upcoming events

LATEST VIDEO

UKG LifeWork ALL: Register your place now to hear more. RETAIL HR 21 Sept LONDON
UKG LifeWork ALL: Register your place now to hear more. RETAIL HR 21 Sept LONDON

Watch video >