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Pizza Hut appoints chief marketing officer for UK, Ireland and France

Pizza Hut UK, Ireland & France has bolstered its leadership team with the appointment Jana Ulaite as its chief marketing officer. Ulaite previously worked in the… View Article

FOOD AND DRINK NEWS UK

Pizza Hut appoints chief marketing officer for UK, Ireland and France

Pizza Hut UK, Ireland & France has bolstered its leadership team with the appointment Jana Ulaite as its chief marketing officer.

Ulaite previously worked in the tech, entertainment and gaming sectors for companies such as TikTok, Apple, Electronic Arts and Square Enix. Most recently, she was vice president of marketing at Tempest.

In her new position, she will be responsible for ensuring that brand strategy is at the forefront of marketing efforts to accelerate Pizza Hut’s growth across the region. She will also play a key role in identifying creative ways to deliver brand activity and will draw upon her tech expertise to deliver a “more modern” experience for Pizza Hut customers.

Ulaite said: “I’m delighted to be joining Pizza Hut UK & Europe’s leadership team. As one of the world’s largest restaurant and takeaway franchisers, it is truly an iconic brand. My role will focus on transforming Pizza Hut into a younger, more culturally relevant, and digital-first brand. Not to mention delivering everyday value and experience for our customers – I can’t wait to drive this forward in 2024!”

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