One Stop work with FareShare to provide food for vulnerable families
One Stop has announced a summer campaign to continue its partnership with FareShare, aiming to support vulnerable families with food across the UK.
One Stop initially launched its partnership with FareShare at the end of last year, with an £80,000 donation.
The campaign will include a Summer Holiday activity book which will be available to purchase in store for £1 from the 25 July – 2 September. All profits from the sale of the books will go towards helping FareShare provide food to families struggling to get enough to eat.
In addition, One Stop is donating 2p to FareShare from every individual and multipack of fresh fruit and vegetables sold, helping to increase fundraising and provide food to people going hungry across the UK. This promotion will also run from the 25 July – 2 September.
FareShare is the UK’s biggest charity fighting hunger and tackling food waste, born out of the belief that no good food should go to waste.
Neil Thomas, head of transformation at One Stop, said: “We’re fully behind the work of FareShare. Through our large network of stores we see first-hand how some people in our communities need additional support.
“The reliance on charities such as FareShare is particularly sad to see in today’s society and is further exacerbated during the cost-of-living crisis.
“Throughout One Stop all our colleagues play an important role in maintaining and expanding the ongoing and great relationship we have with FareShare.
“We’re able to work together on a national level consolidating our efforts into this and other campaigns, as we raise additional funds and also seek to drive awareness of the charity’s work.”
“We believe that with over 900 stores throughout the UK, we’re able to continue making a real difference this summer and support FareShare. With the popularity of the activity books at both Christmas and Easter, we believe that the Summer activity book will be no different.”
The FareShare partnership will be promoted in store with point of sale (POS) and digital marketing.