THE RETAIL BULLETIN - The home of retail news
Click here
Home Page
News Categories
Commentary
Department Stores
Electricals and Tech
Entertainment
Fashion
Food and Drink
General Merchandise
Grocery
Health and Beauty
Home and DIY
Interviews
People Matter
Retail Business Strategy
Property
Retail Solutions
Electricals & Technology
Sports and Leisure
Christmas Ads
Shopping Centres, High Streets & Retail Parks
Retail Events
People in Retail Awards 2024
The Future of The High Street 2024
Retail HR Summit
THE Retail Conference
Retail HR North 2025
Upcoming Retail Events
Past Retail Events
Retail Insights
Retail Solutions
Advertise
About
Contact
Subscribe for free
Terms and Policies
Privacy Policy
M&S launches new food magazine

Marks & Spencer has launched a new bi-monthly food magazine for its 30 million customers across the UK. Spanning 72 pages, the publication includes recipes ranging… View Article

FOOD AND DRINK NEWS UK

M&S launches new food magazine

Marks & Spencer has launched a new bi-monthly food magazine for its 30 million customers across the UK.

Spanning 72 pages, the publication includes recipes ranging from easy mid-week meals to laid-back weekend feasts. Normally available in-store at a cost of £2, the  retailer’s 15 million members of its Sparks loyalty scheme will be able to get the magazine free of charge by scanning their Sparks card at the checkout.

The first issue, which is called Spring Feasts, focuses on the best seasonal spring produce sourced from British growers with 45 recipes.

M&S said the launch is part of its commitment to deliver trusted value to customers and the magazine will feature a regular budget-friendly feature centred around its Remarksable Value range.

Readers will get an insight into M&S ambassador and comedian Tom Allen’s Easter favourites and kitchen fails while fellow ambassador, wine expert and TV Star Fred Sirieix will share his top rosé selections as part of a regular segment in the magazine.

The new publication has replaced the retailer’s existing quarterly Fresh magazine and is edited by M&S Food editor Heather Taylor with art  direction by Helen Richardson.

M&S Food marketing director Sharry Cramond said: “Our new magazine is all about bringing more of the M&S magic direct to our customer’s homes at great value. Our recipes are designed to be relevant for everyone, with budget-friendly meal inspiration, the best seasonal spreads and indulgent weekend treats. Combined with celebrity interviews and expert tips from our ambassadors, we’re excited to launch the magazine across our Foodhalls.

“The launch of the magazine is also another great reason for customers to sign up to our Sparks loyalty scheme, benefitting from personalised offers, relevant treats and helping us to support local communities and good causes.”

 

Subscribe For Retail News