Morrisons boosts wholesale business through hospitality deal with StarStock
Morrisons is to begin supplying the hospitality sector through a partnership with StarStock.
Founded in 2012, StarStock is an online marketplace that allows hospitality venues to order products directly from suppliers. It has now teamed up with Morrisons to enable the supermarket to supply hospitality venues with a range of food products.
James Badger, online and wholesale director at Morrisons, said: “As well as classic pub snacks like crisp and nuts, customers will also be able to order a wide selection of products from Morrisons Market Street. These include fruit and vegetables, as well as delicatessen lines such as cheese, cooked meats and pies.”
Pubs, restaurants and other hospitality venues will be able to access 1,500 products from the supermarket on a 24/7 basis.
Sam Ulph, founder and chief executive of the StarStock Group, added: “We’re thrilled to be working with Morrisons to give on-trade businesses access to high quality, competitively priced food as they continue to bounce back from what has been a devastating 18 months for the sector.”
