Iceland offers £1 mealtime bundles to ease school holiday costs

Iceland is taking value to another level this summer with the offer of complete family mealtime bundles for £1.

As households face the extra expense of keeping children fed and entertained throughout the school holidays, the retailer said it is “stepping in” with a series of budget-friendly offers.

Available online as part of Iceland’s Holiday Helpers campaign, the deals include bundles such as 2 x Goodfella’s Pizzas and 1 x Birds Eye Chips for £1, instead of the usual £8.80.

For one week only until 21 August, shoppers can access a range of other £1 offers spanning breakfast bundles, lunchtime favourites and a snack-time bundle. A lunchtime deal, for example, includes 1 x Bread, 1 x Cooked Meat, 1 x Snack and 1 x Drink.

Alongside the £1 deals, Iceland is launching a selection of £40 Holiday Helpers Bundles of family favourites that can deliver savings of up to £27.

In addition, every customer who places an online order between 15 and 21 August will automatically be entered into a prize draw to win a £300 Parkdean Resorts holiday voucher.