THE RETAIL BULLETIN - The home of retail news
Lest we forget
HOME
VIRTUAL EVENTS
Christmas Ads
Department Stores
Electricals
Entertainment
Fashion
Food & Drink
General Merchandise
Health & Beauty
Home & DIY
Interviews
Newsletter
Property
Retail News
Shopping Centres & Retail Parks
Sports & Leisure
RETAIL INSIGHTS
RETAIL SOLUTIONS
ABOUT
CONTACT
SUBSCRIBE FOR FREE
Co-op launches own-brand hot drinks label

Co-op has launched a new ethically sourced hot drinks brand called Ever Ground as part of plans to strengthen its food-to-go offering. The range will be… View Article

FOOD & DRINK

Co-op launches own-brand hot drinks label

Co-op has launched a new ethically sourced hot drinks brand called Ever Ground as part of plans to strengthen its food-to-go offering.

The range will be trialled in nine Co-op stores from this month.

Products used in the range will be 100% Fairtrade and will include coffee, hot chocolate and tea. In addition, the brand’s look and feel has been designed to reflect Co-op’s ethical and sustainable credentials.

Ali Jones, customer director at Co-op, said: “Fairtrade is central to our core business values and we are delighted that we are able to bring Fairtrade tea and coffee as part of our hot on the go offering. At great value, our customers can feel even better sipping their morning brew knowing they are helping to protect people and planet.”

While the retailer will be encouraging customers to use their own reusable travel cup, each store will have a cup drop box for the disposal of Ever Ground cups for recycling.

 

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News