Aldi launches new own-label chocolate bar with Tony’s Chocolonely
Aldi is launching a new Fairtrade certified chocolate bar with Tony’s Chocolonely in a UK supermarket first.
The own-label Choceur Choco Changer will be available as a Specialbuy in UK Aldi stores from 19 September.
One hundred per cent responsibly sourced, the chocolate has adopted all of Tony’s Open Chain five sourcing principles to support cocoa farming communities in Côte d’Ivoire and Ghana. It also has a transparent and traceable supply chain.
The product will be come in the three flavours of Hazelnut, Salted Caramel and 70% Dark Chocolate.
Mary Dunn, managing director of corporate responsibility at Aldi UK, said: “The collaboration with Tony’s Chocolonely is a UK supermarket first, and we’re delighted to be able to offer this amazing product to our customers. By choosing the Choco Changer, shoppers are getting a delicious chocolate bar while also doing their bit to support hard-working cocoa farmers.
“As a member of Tony’s Open Chain, we’re committed to doing all we can to support the cocoa supply chain, ensuring transparency and fair pay for farmers in West Africa.”
Paul Schoenmakers, head of impact at Tony’s Chocolonely, added: “We’re proud to welcome Aldi as a new mission ally. Together, we take responsibility for the chocolate industry to drive structural change towards a more equally divided cocoa chain.”
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