Knoops to make regional debut at Centre:mk
Knoops is to open a new site at Centre:mk in Milton Keynes as it continues to execute its growth plan.
The customisable chocolate drinks brand will make its regional debut at the centre with a 1,720 square foot store in a prominent location adjacent to the City Square entrance and opposite H Beauty.
Subscribe to TRBThe new site will feature Knoops’ latest interior concept.
Aaron Pennington, operations director of Knoops, said: “Opening in Centre:mk is an exciting step for Knoops as we continue to grow across the UK.
“It’s a destination that gives us the chance to connect with a new and diverse audience who care about quality, craft and experience.
“Community has always been at the heart of what we do, so opening in places that genuinely share those values – and the people behind them – feels like a natural fit.”
The Knoops signing follows a successful year for Centre:mk which concluded with the launch of Katie Loxton & Joma Jewellery’s debut dual-concept store.
Kevin Duffy, Centre:mk’s centre director, said: “Knoops will bring an exciting new dimension to centre:mk’s F&B and retail mix through its experience-focused concept.
“Coinciding with standout trading results from our existing F&B operators, Knoops’ signing for its regional debut at Centre:mk will build on this momentum. Given our affluent catchment, we are confident it will be a go-to destination amongst local guests and visitors.”
