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Tommy Hilfiger launches capsule collection with Viacom

Tommy Hilfiger has teamed up with Viacom CBS Consumer Products to launch a new capsule collection that taps into Tommy Jeans’s long history of pop culture… View Article

FASHION

Tommy Hilfiger launches capsule collection with Viacom

Tommy Hilfiger has teamed up with Viacom CBS Consumer Products to launch a new capsule collection that taps into Tommy Jeans’s long history of pop culture collaborations.

Called A Blast From The Past, the collection features iconic characters and logos from Nickelodeon and MTV across a range of t-shirts, sweats and hoodies. Characters include Beavis and Butt-Head, Garfield, SpongeBob SquarePants and Ren & Stimpy.

The unisex styles will be available in Tommy Hilfiger stores, on tommy.com and through the brand’s wholesale partners worldwide.

The deal was brokered by WildBrain CPLG.

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