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Simply Be teams up with Hirestreet on first rental collection

Simply Be has teamed up with Hirestreet to launch its first clothing rental range. The collection comprises 23 womenswear pieces and includes some of Simply Be’s…

FASHION

Simply Be teams up with Hirestreet on first rental collection

Simply Be has teamed up with Hirestreet to launch its first clothing rental range.

The collection comprises 23 womenswear pieces and includes some of Simply Be’s bestselling own-label occasion wear dresses from the current season as well as a bridal dress which currently retails at £220.

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With sizes ranging from 10 to 32, customers are able to rent the retailer’s clothes on Hirestreet from £14 for four days.

Simply Be owner N Brown said the move is part of its wider sustainability strategy and will help extend the lifespan of products and encourage customers to embrace circularity.

Angela Gaskell, group sourcing, sustainability, quality and fit director at N Brown, said: “We want to move away from the make-use-dispose culture of the fashion industry and embrace circularity, where products are made sustainably, used for a longer time, and then re-used or recycled. We know our customers also want to be more circular, which is why partnering with Hirestreet is a really exciting step forward for Simply Be.”

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Angela Beevers Director of Content & Events Strategy
Angela Beevers is Director of Content & Events Strategy at The Retail Bulletin, where she has worked since 2011. She leads the publication's news team and oversees its daily coverage of the UK retail sector, from breaking developments to the early-morning release of retailers' trading updates and financial results. Over more than 15 years at The Retail Bulletin, she has interviewed many of the industry's most innovative founders and leaders. She also shapes content for The Retail Bulletin's events and leads delegate engagement for its most high-profile events. Her areas of focus include: Retail news · Trading updates and financial results · Retail leadership · Industry events
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