Nobody’s Child partners with Sojo for a pop-up repair station at Carnaby Street store
Responsible fashion brand, Nobody’s Child, is excited to announce an exclusive pop-up with SOJO repair station in celebration of World Earth Day, on Saturday 27th April 2024.
As part of Nobody’s Child’s commitment to fostering a more circular future for their products, this pop-up will invite customers to bring their Nobody’s Child garments, both old and new, for complimentary alterations and repairs. This one-day event encourages those new to the SOJO service to experience firsthand how the team works to extend the wardrobe lifecycle of each item.
SOJO champions a sustainable approach to fashion through expert repair and tailoring services, advocating for a wardrobe that evolves with its owner.
During the event, customers will also have the opportunity to explore the Nobody’s Child digital product passport technology. Featured across the new Nobody’s Child x Happy Place by Fearne Cotton collection, this user-friendly tech can be accessed by simply scanning the product’s QR code with any smartphone. It offers customers a detailed journey through the item’s creation, including its carbon footprint, encompassing raw materials, manufacturing, logistics, packaging, product care, and end-use.
Nobody’s Child has partnered with the UK women’s charity, Smart Works, to create a pre-loved rail exclusively available during this event. All proceeds from sales will directly support Smart Works’ mission to provide high-quality interview clothes, styling advice, and interview training to women in need.
Additionally, Nobody’s Child’s highly popular rental collection will be available for customers to shop throughout the pop-up.
