Nana Judy teams up with Pepsi on streetwear collaboration
Australian streetwear brand Nana Judy is releasing a clothing collection with Pepsi.
Following work with PepsiCo’s licensing agency IMG, the range will launch with styles for men and women, both of which pay tribute to the Pepsi brand’s heritage. Items include varsity jackets, traditional baseball jersey tops, basketball shorts and track shorts, as well as a collection of printed vintage tees.
All feature a mix of Pepsi’s logos and styles ranging from the 70’s to the noughties, with details such as high density embroidered patches with ‘Since 1898’, the iconic ‘Pepsi Globe’ and Nana Judy’s brand logos.
Nana Judy founder and creative director Glenn Coleman said: “We wanted to collab with Pepsi as it is such a powerful, globally recognised brand, synonymous with good times and a huge part of culture that spans decades – it’s a great match with our brand. We really leaned in on those emotions from all of our experiences with the Pepsi brand growing up to create this collection.”
The collection will drop on nanajudy.com on 1 November and will also be available from stores such as Nordstrom and Bloomingdales in the US, The Iconic, Culture Kings and Myer in Australia, and selected streetwear boutiques around the world.
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