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Lucy & Yak to open second Brighton location

Lucy & Yak, the socially and environmentally conscious lifestyle brand, is to open a second Brighton store as part of its UK expansion plans. The new… View Article

FASHION

Lucy & Yak to open second Brighton location

Lucy & Yak, the socially and environmentally conscious lifestyle brand, is to open a second Brighton store as part of its UK expansion plans.

The new concept store in the city’s The Lanes will be the sustainability flagship for the brand where customers can shop an edit of the core Lucy & Yak collection and attend events, workshops, and panel talks.

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Due to launch on 22 March, the store will follow the opening of Lucy & Yak’s newest sites in Bristol, Norwich, Nottingham, Cambridge, Manchester and Cardiff. The brand’s flagship store will remain in North Laine, Brighton.

Lucy & Yak co-founder and brand director Lucy Greenwood said: “We have such a broad customer base and wanted to find a way to speak to more people. A concept store is something I’ve always wanted to test as a playground for sustainable conversations, workshops and events – this will be our sustainability flagship.

“Our colour-led, joyful shop in North Laine, Brighton will still continue to speak to our bolder customer, with our new toned down and sustainability-focused location in The Lanes for the more earthy customer, like myself. I can’t wait to see where our journey takes us next.”

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