Chelsea Peers hires senior ecommerce manager
Loungewear brand Chelsea Peers has appointed Tereza Ktistaki as its new senior ecommerce manager.
Ktistaki will support the company’s expansion following a 236% year-on-year increase in online sales.
Possessing over eight years’ experience in ecommerce and digital marketing, she has joined the business from Theory where she held the role of ecommerce trading manager with responsibility for P&L management for the UK market across ecommerce, digital marketing and ecommerce operations. She also created and implemented a performance marketing strategy and oversaw expansion into new European markets.
Prior to that, Ktistaki was head of ecommerce at Ernest Leoty where she introduced a new website and payment and shipping methods.
Tom Pyne, director at Chelsea Peers, said: “As Chelsea Peers continues to grow, Tereza’s experience working in fashion from an ecommerce perspective for almost a decade will be invaluable to the brand. The demand for quality loungewear is accelerating so we are really excited to see what new ideas she brings to the table and are delighted to have her join the team.”
