THE RETAIL BULLETIN - The home of retail news
HOME
Department Stores
Electricals
Entertainment
Fashion
Food & Drink
General Merchandise
Health & Beauty
Home & DIY
Interviews
Newsletter
Property
Shopping Centres & Retail Parks
Sports & Leisure
RETAIL INSIGHTS
RETAIL SOLUTIONS
Online Conversion Webinar 2020
Future of Retail Marketing 2020
The HR Summit 2020
The Future Of AI in Retail Conference 2020
Omnichannel Futures Conference 2021
ABOUT
CONTACT
SUBSCRIBE FOR FREE
Authentic Brands hires new chief executive for Forever 21

Authentic Brands has appointed Daniel Kulle as the chief executive of Forever 21. The move follows the recent acquisition of the fashion retailer by Authentic Brands,… View Article

FASHION

Authentic Brands hires new chief executive for Forever 21

Authentic Brands has appointed Daniel Kulle as the chief executive of Forever 21.

The move follows the recent acquisition of the fashion retailer by Authentic Brands, Simon and Brookfield.

Kulle was previously a strategic advisor to former H&M Group chief executive Karl-Johan Persson, and a steering group member for three new digital start-ups within H&M.

As well as leading the business, Kulle will use his digital expertise to modernise Forever 21’s content and social media strategies. He will also be developing the brand’s sustainability initiatives and will “re-energise” its core product categories.

In addition, Forever 21 is expected to strengthen its loyalty programme and improve the in-store journey through new experiences such as pop-up events and brand collaborations.

Jamie Salter, founder, chairman and chief executive of Authentic Brands, said: “Daniel is a well-respected, progressive fashion executive, and we are thrilled to welcome him to the team.”

Email this article to a friend

You need to be logged in to use this feature.

Please log in here

Subscribe For Retail News

RETAIL EVENTS

Online Conversion Webinar 2020
Online Conversion Webinar 2020
April 30 2020
Now online - Please register for details
The Retail Bulletin Online Conversion Webinar 2020 Partnered by IMRG
Future of Retail Marketing 2020
Future of Retail Marketing 2020
9 June 2020
Now online, please register for details
The Future of Retail Marketing for Customer Engagement
The HR Summit 2020
The HR Summit 2020
1 October 2020
Hallam Conference Centre, London W1W 6JJ
Company values, collaboration with employees and driving a major HR transformation to create a truly omnichannel experience, need to be at the heart of the organisation's culture and brand
The Future Of AI in Retail Conference 2020
The Future Of AI in Retail Conference 2020
14 October 2020
Hallam Conference Center, 44 Hallam Street, London W1W 6JJ
CONFERENCE AIMED AT RETAILERS WORKING IN MARKETING, IT, DIGITAL, DATA AND TECHNOLOGY
Omnichannel Futures Conference 2021
Omnichannel Futures Conference 2021
3 February 2021
Cavendish Conference Centre, 22 Duchess Mews, London W1G 9DT
A truly omnichannel offering requires an understanding of customer behaviour across all shopping channels and how this should impact your overall business strategy