![[ WEBINAR ] Choosing, building and protecting your brand](images/loader.gif)
[ WEBINAR ] Choosing, building and protecting your brand
In today’s competitive marketplace, a brand is more than just a name or logo.
It’s your business’ identity, a key driver of consumer trust and loyalty, and it’s what sets you apart from your competition.
Securing a brand that is both available to use and protect is one of the most crucial investments you can make in your business, yet it is frequently overlooked.
From start-ups to established companies, choosing the right brand – a brand you can protect – is essential for long-term success.
This webinar will explore the practical and legal considerations of:
– What you can and can’t protect
– The essential checks to carry out before you use and seek to register a brand
– A strategy for what you protect, and when you protect it
– Common pitfalls
– Disputes and enforcement.
The webinar is suitable for business owners, senior executives, entrepreneurs, professionals and advisors, including investors, accountants, PR and marketing.
Please RSVP to secure your place here.
