Aldi crunches down on single use plastic in own label crisp packaging
Aldi is introducing recycled plastic to its own label crisp packaging.
The supermarket has committed to incorporating a minimum of 35% recycled content across its Specially Selected Hand Cooked range where the new packaging has already rolled out nationwide.
Subscribe to TRBIt will also start using it for its own label popcorn and lentil chips range towards the end of this year.
Aldi said the move is expected to eliminate 78 tonnes of virgin plastic from use annually as works towards a target of including 50% recycled content into its plastic packaging by 2025.
Luke Emery, plastics and packaging director at Aldi, said: “At Aldi, we are continuously making changes when it comes to reducing plastic waste, and we know how important this is to our customers too.
“Increasing the recycled content in our crisp packaging is just one way we are helping our customers to reduce their environmental impact, with all these little changes adding up to make an even bigger difference.”
Aldi has recently introduced 100% recycled plastic on some of its own-brand washing up liquid bottles. Earlier this year, it became the first supermarket to move to 100% recycled plastic for its own-brand soft drinks and bottled water range in England and Wales.
