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Aldi launches winter warmth charity appeal

Aldi is encouraging customers to support their local communities with a post-Christmas clear-out of warm clothing and unwanted gifts as part of its partnership with The…

FMCG

Aldi launches winter warmth charity appeal

Aldi is encouraging customers to support their local communities with a post-Christmas clear-out of warm clothing and unwanted gifts as part of its partnership with The Salvation Army and InPost Lockers.

Running until 6 January, the scheme allows the supermarket’s customers to donate warm coats, hats, scarves and gloves via The Salvation Army’s ‘Donate by Post’ service at InPost Lockers in Aldi stores across the UK.

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Shoppers can also donate unwanted Christmas gifts in good condition, including toys, health and beauty products, homeware and more.

To donate, customers are asked to enter their details into the following portal: https://alditakeback.returns.international/ to generate a free postage label. Once printed and attached to a securely sealed package, donations can be dropped at their nearest InPost locker.  

Luke Emery, national sustainability director at Aldi UK, said: “Whether it’s a warm coat you no longer need or an unwanted Christmas gift that could brighten someone else’s day, this appeal is a simple way for shoppers to support their local communities.

“With InPost Lockers, donating is quick and convenient and we’re proud to be working with The Salvation Army to help provide vital support through the colder months.”

Aldi announced a two-year partnership with The Salvation Army earlier this year to support the charity’s work in communities across the UK. The retailer has also expanded its partnership with InPost, with lockers now installed at more than 500 stores across England, Scotland and Wales.

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Angela Beevers Director of Content & Events Strategy
Angela Beevers is Director of Content & Events Strategy at The Retail Bulletin, where she has worked since 2011. She leads the publication's news team and oversees its daily coverage of the UK retail sector, from breaking developments to the early-morning release of retailers' trading updates and financial results. Over more than 15 years at The Retail Bulletin, she has interviewed many of the industry's most innovative founders and leaders. She also shapes content for The Retail Bulletin's events and leads delegate engagement for its most high-profile events. Her areas of focus include: Retail news · Trading updates and financial results · Retail leadership · Industry events
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